Spotware Systems is looking for an ABM professional to perform customer development, manage the full cycle of lead generation and nurturing, and organize client events to support the launch of new fintech products. This role includes responsibilities for full-cycle marketing activities.

Responsibilities

• Conduct market research on fintech platforms and FX/CFD industry trends
• Developing and implementing marketing strategies for fintech products.
• Develop value propositions and create conversion-focused sales scripts for key decision makers.
• Produce marketing assets.
• Participate and host industry events/webinars/workshops.
• Build AI-powered prospect lists and develop personalized outreach campaigns.
• Execute multi-channel campaigns with performance-optimized creatives.
• Implement HubSpot CRM with automated content nurture streams for Sales funnel.
• Develop and maintain analytics dashboards (HubSpot and PowerBi).
• Deploy AI tools for content generation and process automation.
• Manage marketing budget.
• Coordinate with marketing, product and sales teams for aligned execution.

Requirements

• Experience in ABM marketing within SaaS/fintech sectors.
• Tools: HubSpot, Power BI, LinkedIn Ads, Clay.com, LinkedIn Sales Navigator, n8n.io, AI SDKs familiarity.
• Experience with client events for B2B/SaaS products.
• Experience using AI SDKs to address marketing needs.
• Proficiency in copywriting.
• Data-driven mindset.
• Professional working proficiency in English.

Conditions

• Competitive remuneration.
• Private medical insurance.
• Relocation package (if applicable), including work permit arrangements.
• Welcome baby bonus.
• Birthday voucher.
• Fully equipped office with daily fruits, breakfast on Wednesdays, pizzas on Thursdays and snacks on Fridays.
• Opportunities for professional growth.