• Design and execute repeatable GTM playbook, starting with universities and expanding to city-wide usage
• Personally lead the first viral cell activations 
• Recruit, train, and manage a team of local Launchers and student ambassador
• Help define and own early growth metrics 
• Be part of the product team, collaborating on positioning, onboarding, and retention
• Provide structured feedback loops from the field to improve product-market fit

Requirements

• You’ve led launch efforts for a product that needed real-world activation, not just digital ads
• You’re a natural systems builder, but you’re just as comfortable running field experiments
• You’ve worked in social apps, marketplaces, Gen Z consumer, student communities, or grassroots field teams
• You understand network effects, viral loops, and local density dynamics
• You’re comfortable with the early-stage startup ambiguity, hustle, and iteration

Conditions

• A key role in shaping and executing launch strategy of a social product from the ground up
• Work in a hybrid setup from sunny Limassol
• Relocation package (if applicable), and help with the work permit
• Competitive salary + launch-based performance bonuses
• Fast growth opportunities as we expand beyond Cyprus
• Comfortable office space with fruits, snacks, and beer on Fridays
• Birthday gifts and welcome baby bonuses